Sunday, 5 June 2011
Review: New CID i-Smoulder Eyeshadow & Liner Pencils
Recently I've discovered a UK-based line of cosmetics called New CID. I've only seen counters on Oxford Street in London, but it's also available through several online retailers as well (e.g. QVC, Lookfantastic).
The i-Smoulder pencils intrigued me as they're a similar concept to the Stila Convertible Eye Colours, if you're familiar with those. At one end you have an eyeliner pencil - in this case, a flat pencil which can be angled for either a thin or thick line as you please. The other end unscrews to reveal a sponge-tipped applicator loaded with a cream eyeshadow. You apply your eyeliner pencil, then smudge out the cream shadow over the lid to create a soft, smokey eye look.
The two shades I have are Amethyst (a warm pinky plum) and Azure (a soft greyed blue with a metallic sheen). Both are lovely and surprisingly wearable colours. The liners are not particularly pigmented but go on soft and are nicely smudgeable. The cream shadows are easily blended, although I did get better results blending the shadow with a brush rather than with the sponge applicator included.
The only issue I had with these is that they do have a tendency to fade and crease. I definitely need to use a primer underneath, which seems to help. I wouldn't wear these on a night out as I don't think they would last, but are better suited for when I want a fresh and summery day look, or need something I can apply on the go.
I will be posting more about New CID as I do have some of their other products, some of which now count among my everyday staples. It's interesting to explore a new brand, and even nicer that it's local!